Express Yourself

VO5 has the products and expertise to help you confidently create the hairstyles that express the very best of you.

As the UK’s No. 1 styling range we give you the latest trend-led innovations that help you express yourself and your style.

  • Smoothly Does It
    Smoothly Does It
  • Cherish My Colour
    Cherish My Colour
  • Give Me Texture
    Give Me Texture
  • Plump It Up
    Plump It Up